Get to Know Us
Rifel Mexico
WE ARE A LEADING COMPANY IN THE MANUFACTURING AND MARKETING OF INDUSTRIAL BAKERY PRODUCTS, WITH OVER 20 YEARS OF EXPERIENCE.
- We offer a wide variety of products: sweet bread, packaged bread, pastries, and more. All of them crafted with the utmost freshness, quality, and an irresistible taste.
- The great acceptance of our products has allowed us to be present in some of Mexico's top retailers, such as Oxxo, Walmart, HEB, 7-Eleven, Circle K, Tiendas Kiosko, Gomart, Extra, 7/24, Yepas, and Joi.
- Our bread is 100% made in Mexico, following the highest quality standards and crafted by Mexican hands.
- In 2024, we tripled our installed production capacity and opened a new distribution center.
- We currently distribute nationwide in Mexico and export the irresistible taste of Rifel to the U.S. and other Central American countries."
Mission
To be the leading company in the manufacturing and marketing of food products through a brand that conveys quality and trust, supported by an excellent workforce that meets the expectations of our customers and business partners.
Vision
To position the Rifel brand in the national and international market as a synonym of quality and prestige, achieving recognition and affection for the brand in the homes of our customers.
Rifel Values
Competitiveness
We focus on conveying trust and quality in each of our products, always maintaining the same price-value relationship.
Communication
Our internal and external communication processes are effective, responding to the needs of our entire audience.
Quality
We offer superior quality products to satisfy the diverse tastes of our consumers.
Teamwork
We have the perfect synergy among our staff, which is fully reflected in the service we provide.
Trust
We cultivate and maintain all our relationships with integrity, sincere commitment, and mutual respect.
Innovation
We strive to be better every day and exceed the expectations of our loyal consumers.
Our Commitment to Society:
We actively donate to the Food Bank of Mexico/Querétaro as part of our commitment to Mexican society, sharing the Bank's goal of promoting a culture of no waste and addressing hunger issues in families living in extreme poverty.